Private network · One subscriber
tphDDB × Red Bull Mobile

A network connects people.We move them.

Connected

01

Coverage

Agency network and credentials

You know this better than anyone: the network you’re on decides what you can do.

Ours was founded in New York in 1949 by three people who thought advertising insulted the intelligence of the person reading it. It is now one of three global networks inside the Omnicom Group — the fourth largest agency network in the world. tphDDB is that network’s house in the Kingdom, and has been for thirty-five years.

You would not be hiring an agency in Riyadh. You would be connecting to this.

1949
Founded, New York
200+
Offices worldwide
#1
Cannes Lions network
40+
Marketing disciplines
35+
Years in the Saudi market

02

Subscribers

Selected clients

Local

International

03

How it works

Planning methodology — The Power to Move

Emotion is the only thing that travels.

A network moves data. It doesn’t decide whether anything arrives worth receiving. That part is ours.

DDB unlocks the power of human emotion to make millions of different people change how they behave, feel and transact. It is not a slogan — it is a seven step system we run on every brief, and it is the reason our work moves numbers and not just people.

The Power to Move

Seven stages, run on every brief. Each one is a contact on the card — scroll and they assemble.

04

Service level

Ways of working and service levels

Your content calendar, live on Trello.

The client servicing team runs everything on one shared board. Every deliverable is a card, tracked from brief to approval, open to every stakeholder.

Placeholders only. tphDDB's SAB equivalents were extracted from THAT client's own SOW and SLA documents and are not portable — Red Bull MOBILE's must be supplied before this section can be written.

05

Next generation

Knowledge transfer

Growing the next generation of Saudi advertising.

We partner with the Jeddah College of Advertising — the Kingdom’s specialist advertising school — bringing students onto real accounts. Internships, hands-on mentorship, and live campaign work that turn classroom theory into industry instinct: an international network transferring its craft to the talent shaping Saudi’s creative future.

In partnership with the Jeddah College of Advertising

University of Business and Technology · Jeddah · IAA-accredited, New York

01

Internships on live accounts

Students embed with our teams on real, in-market work — briefs with actual clients, not simulations.

02

Hands-on mentorship

Our creatives, strategists and producers teach the craft directly — from first idea to final build.

03

Classroom to campaign

They follow a brief all the way to launch, and see how the work actually lands on the ground.

Quarterly · Strategic intelligence

Quarterly Strategic Intelligence Exchange

DDB will bring an outside-in perspective that complements Red Bull MOBILE’s category expertise. Through quarterly knowledge-sharing sessions, we will identify the shifts shaping mobile audiences, brands and communications, assess how leading regional and global players are responding, and translate those signals into practical implications for Red Bull MOBILE’s communications, content and customer experience.

The goal is to turn this knowledge into communication that is clearer, more distinctive and more valuable to the people you are trying to reach.

Each session includes

  • Emerging telecom, technology and communication trends.
  • Regional and global category benchmarking.
  • Best practices from telecom and relevant adjacent sectors.
  • Clear implications, opportunities and recommended actions for Red Bull MOBILE.
  • A concise takeaway report to inform upcoming briefs, campaigns and content priorities.

Ported from the Sirar site and re-pointed at Red Bull MOBILE. ~90% of the Quarterly Strategic Intelligence copy is verbatim; only the category words changed (cybersecurity→telecom, B2B→mobile, business audiences→consumer). Worth a read in full before it ships.

06

Contacts

Core team

Fifteen people. Some of them have already worked on the other side of your wholesale agreement.

Not “we understand telecom.” People who have sat inside the operators, including the one whose network you lease.

Photos, names, roles and bios are verbatim from the SAB roster. NOTE: copy.md sets a hard limit of 40 words per bio and calls the SAB originals “walls of text” — they are shown here in full because you asked for them, but they still want cutting before this ships.

07

The library

Selected work

Telecom first. Then everything else.

NOT IN copy.md — this section was never briefed, so its title and lede are placeholders awaiting your copy. The 21 cases themselves are complete: client, title, tagline, brief, how-we-tackled-it, stills and film, all verbatim from the SAB data file.

08

Activation

Next steps

Everything above this line already exists. None of it needs building first.

Fifteen people in Riyadh, four of whom have sat inside the operators — including the one whose network you lease. Production in the same building. Media through Veyron. Seven stages run on every brief, and one board where you can see all of it, at any hour.

Brief us and stage one starts. That is the whole next step.

We move them.